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A New Revenue Stream That Earns Its Own Margin

What to Expect

You already make great products for other brands. We can build you one of your own: a brand that turns your capabilities, spare capacity, or unlaunched innovation into margin you keep, without competing with your clients.

❋ The Right Opportunity

Connecting your expertise to white space for an opportunity you can own.

❋ A Real Brand

Strategy, identity, and an assortment built around what you already make well.

❋ A Path to Market

Digital channels that operate profitably and a retail opportunities when they fit the growth strategy.

❋ A Brand That Stands On Its Own

A lean team and a P&L that works profitably.

Define

Find the Opportunity

I map your capabilities, capacity, and costs against the market to find where a house brand can win, and where it shouldn't compete with your existing clients.

Build

Create the Brand

Positioning, identity, product, pricing, and packaging, built around your production, so the first run is profitable.

Launch

Take it to Market

You get a best-in-class GM to kick things off and grow it until it’s self-sustaining with a lean team that pays for itself and then some.

Let’s Get Started